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Sarah Hilton has been a business examiner for over 20 years and a business teacher for longer. She is now a teacher trainer, business teacher and qualification developer. She runs the website revisionstation which provides smashing business teaching resources at budget prices.

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Sarah Hilton has been a business examiner for over 20 years and a business teacher for longer. She is now a teacher trainer, business teacher and qualification developer. She runs the website revisionstation which provides smashing business teaching resources at budget prices.

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EDEXCEL GCSE BUSINESS 2.1.4 ETHICS THE ENVIRONMENT AND BUSINESS (COMPLETE LESSON) 214
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EDEXCEL GCSE BUSINESS 2.1.4 ETHICS THE ENVIRONMENT AND BUSINESS (COMPLETE LESSON) 214

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EDEXCEL GCSE BUSINESS 2.1.4 ETHICS THE ENVIRONMENT AND BUSINESS (COMPLETE LESSON) 214 This lesson includes a PowerPoint and a worksheet and covers: The impact of ethical and environmental considerations on businesses: •How ethical considerations influence business activity: possible trade-offs between ethics and profit •How environmental considerations influence business activity: possible trade-offs between the environment, sustainability and profit •The potential impact of pressure group activity on the marketing mix Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.2.3 PROMOTION (COMPLETE LESSON) 223
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EDEXCEL GCSE BUSINESS 2.2.3 PROMOTION (COMPLETE LESSON) 223

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EDEXCEL GCSE BUSINESS 2.2.3 PROMOTION (COMPLETE LESSON) 223 This lesson includes a PowerPoint and a worksheet and covers: Promotion: Appropriate promotion strategies for different market segments: advertising sponsorship product trials special offers branding The use of technology in promotion: targeted advertising online, viral advertising via social media, e-newsletters Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.2.1 PRODUCT (COMPLETE LESSON) 221
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EDEXCEL GCSE BUSINESS 2.2.1 PRODUCT (COMPLETE LESSON) 221

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EDEXCEL GCSE BUSINESS 2.2.1 PRODUCT (COMPLETE LESSON) 221 This lesson includes a PowerPoint and a worksheet and covers: The design mix: Function, aesthetics, cost The product life cycle: The phases of the product life cycle Extension strategies The importance to a business of differentiating a product/service Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.2.2 PRICE (COMPLETE LESSON) 222
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EDEXCEL GCSE BUSINESS 2.2.2 PRICE (COMPLETE LESSON) 222

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EDEXCEL GCSE BUSINESS 2.2.2 PRICE (COMPLETE LESSON) 222 This lesson includes a PowerPoint and a worksheet and covers: Price: Pricing strategies Influences on pricing strategies: technology competition market segments product life cycle Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.3.1 BUSINESS OPERATIONS (COMPLETE LESSON) 231
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EDEXCEL GCSE BUSINESS 2.3.1 BUSINESS OPERATIONS (COMPLETE LESSON) 231

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EDEXCEL GCSE BUSINESS 2.3.1 BUSINESS OPERATIONS (COMPLETE LESSON) 231 This lesson includes a PowerPoint and a worksheet and covers: The purpose of business operations: •To produce goods •To provide services Production processes: •Different types: job batch flow •The impact of different types of production processes: keeping productivity up and costs down and allow for competitive prices Impacts of technology on production: •Balancing cost, productivity, quality and flexibility Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.2.5 USING THE MARKETING MIX (COMPLETE LESSON) 225
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EDEXCEL GCSE BUSINESS 2.2.5 USING THE MARKETING MIX (COMPLETE LESSON) 225

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EDEXCEL GCSE BUSINESS 2.2.5 USING THE MARKETING MIX (COMPLETE LESSON) 225 This lesson includes a PowerPoint and a worksheet and covers: How each element of the marketing mix can influence other elements Using the marketing mix to build competitive advantage How an integrated marketing mix can influence competitive advantage Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.3.3 MANAGING QUALITY (COMPLETE LESSON) 233
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EDEXCEL GCSE BUSINESS 2.3.3 MANAGING QUALITY (COMPLETE LESSON) 233

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EDEXCEL GCSE BUSINESS 2.3.3 MANAGING QUALITY (COMPLETE LESSON) 233 This lesson includes a PowerPoint and a worksheet and covers: The concept of quality and its importance in: •The production of goods and the provision of services: quality control and quality assurance •Allowing a business to control costs and gain a competitive advantage Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.3.4 THE SALES PROCESS (COMPLETE LESSON) 234
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EDEXCEL GCSE BUSINESS 2.3.4 THE SALES PROCESS (COMPLETE LESSON) 234

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EDEXCEL GCSE BUSINESS 2.3.4 THE SALES PROCESS (COMPLETE LESSON) 234 This lesson includes a PowerPoint and a worksheet and covers: The sales process: Product knowledge, speed and efficiency of service, customer engagement, responses to customer feedback, post-sales service The importance to businesses of providing good customer service Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 2.5.2 EFFECTIVE RECRUITMENT (COMPLETE LESSON) 252
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EDEXCEL GCSE BUSINESS 2.5.2 EFFECTIVE RECRUITMENT (COMPLETE LESSON) 252

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EDEXCEL GCSE BUSINESS 2.5.2 EFFECTIVE RECRUITMENT (COMPLETE LESSON) 252 This lesson includes a PowerPoint and a worksheet and covers: Different job roles and responsibilities: Key job roles and their responsibilities: directors, senior managers, supervisors/team leaders, operational and support staff How businesses recruit people: Documents: person specification and job description, application form, CV Recruitment methods used to meet different business needs (Internal and external recruitment) Written by Sarah Hilton for Revisionstation
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Pearson Edexcel International A level Business Unit 2.3.5 External Influences (3 complete lessons)
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Pearson Edexcel International A level Business Unit 2.3.5 External Influences (3 complete lessons)

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Pearson Edexcel International A level Business Unit 2.3.5 External Influences (3 complete lessons) 1 Economic influences a) The effect on businesses of, and how they can best respond to, changes in: • the rate of inflation • exchange rates (appreciation, depreciation) • interest rates • taxation and government spending • the business cycle. 2 Legislation a) The effects on businesses of: • consumer protection • employee protection • environmental protection • competition policy • health and safety • intellectual property rights (copyright, patents and trademarks). 3 The competitive environment a) The effects on businesses of competition in terms of competitor: • numbers • size • behaviour. b) Ways for a small business to compete in a competitive market.
OCR GCSE BUSINESS 7 THE INTERDEPENDENT NATURE OF BUSINESS
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OCR GCSE BUSINESS 7 THE INTERDEPENDENT NATURE OF BUSINESS

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This lesson covers: the interdependent nature of business operations, finance, marketing and human resources within a business context how these interdependencies underpin business decision-making the impact of risk and reward on business activity the use of financial information in measuring and understanding business performance and decision-making This lesson was written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 1.1.2 RISK AND REWARD (COMPLETE LESSON) 112
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EDEXCEL GCSE BUSINESS 1.1.2 RISK AND REWARD (COMPLETE LESSON) 112

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EDEXCEL GCSE BUSINESS 1.1.2 RISK AND REWARD (COMPLETE LESSON) 112 This lesson includes a PowerPoint and a worksheet and covers: The role of business enterprise and the purpose of business activity: •To produce goods or services •To meet customer needs •To add value: convenience, branding, quality, design, unique selling points The role of entrepreneurship: •An entrepreneur: organises resources, makes business decisions, takes risks Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 1.2.3 MARKET SEGMENTATION (COMPLETE LESSON) 123
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EDEXCEL GCSE BUSINESS 1.2.3 MARKET SEGMENTATION (COMPLETE LESSON) 123

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EDEXCEL GCSE BUSINESS 1.2.3 MARKET SEGMENTATION (COMPLETE LESSON) 123 This lesson includes a PowerPoint and a worksheet and covers: How businesses use market segmentation to target customers: ● identifying market segments: location, demographics, lifestyle, income, age ● market mapping to identify a gap in the market and the competition. Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 1.2.2 MARKET RESEARCH (COMPLETE LESSON) 122
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EDEXCEL GCSE BUSINESS 1.2.2 MARKET RESEARCH (COMPLETE LESSON) 122

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EDEXCEL GCSE BUSINESS 1.2.2 MARKET RESEARCH (COMPLETE LESSON) 122 This lesson includes a PowerPoint and a worksheet and covers: The purpose of market research: To identify and understand customer needs To identify gaps in the market To reduce risk To inform business decisions   Methods of market research: Primary research: survey, questionnaire, focus group, observation Secondary research: internet, market reports, government reports The use of data in market research: Qualitative and quantitative data The role of social media in collecting market research data The importance of the reliability of market research data Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 1.2.1 CUSTOMER NEEDS (COMPLETE LESSON) 121
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EDEXCEL GCSE BUSINESS 1.2.1 CUSTOMER NEEDS (COMPLETE LESSON) 121

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EDEXCEL GCSE BUSINESS 1.2.1 CUSTOMER NEEDS (COMPLETE LESSON) 121 This lesson includes a PowerPoint and a worksheet and covers: Identifying and understanding customer needs: • What customer needs are: price quality choice convenience •The importance of identifying and understanding customers: generating sales business survival Written by Sarah Hilton for Revisionstation
EDEXCEL GCSE BUSINESS 1.2.4 THE COMPETITIVE ENVIRONMENT (COMPLETE LESSON) 124
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EDEXCEL GCSE BUSINESS 1.2.4 THE COMPETITIVE ENVIRONMENT (COMPLETE LESSON) 124

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EDEXCEL GCSE BUSINESS 1.2.4 THE COMPETITIVE ENVIRONMENT (COMPLETE LESSON) 124 This lesson includes a PowerPoint and a worksheet and covers: Understanding the competitive environment: Strengths and weaknesses of competitors based on: price, quality, location, product range and customer service The impact of competition on business decision making Written by Sarah Hilton for Revisionstation
Edexcel A Level Business 1.3.5 Marketing strategy (complete lesson) 135
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Edexcel A Level Business 1.3.5 Marketing strategy (complete lesson) 135

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This lesson includes a PowerPoint and a worksheet and covers: a) The product life cycle b) Extension strategies: product promotion c) Boston Matrix and the product portfolio d) Marketing strategies appropriate for different types of market: mass markets niche markets business to business (B2B) and business to consumer (B2C) marketing e) Consumer behaviour – how businesses develop customer loyalty Written by Sarah Hilton for Revisionstation